90% of BA Activities
Why BPM Is the Core of Modern Business Analysis – Backed by IIBA’s 2023 Report
In its 2023 Global State of Business Analysis Report, the International Institute of Business Analysis (IIBA) revealed a powerful data-driven insight:
Approximately 90% of business analysis activities within organizations are conducted through Business Process Management (BPM) practices.
This is not a guess or hypothesis — it’s a statistically validated finding, derived from a global survey of business analysis professionals. The message is clear:
🔍 BPM is the dominant framework through which business analysis delivers value today.
🔄 Connecting BPM with the BABOK Knowledge Areas
The BABOK® Guide (Business Analysis Body of Knowledge) outlines 6 core Knowledge Areas (KAs) that define the scope of the business analysis profession. Each of these KAs aligns closely with BPM principles:
- Strategy Analysis – Identifying process improvement opportunities and aligning them with business goals.
- Business Analysis Planning and Monitoring – Structuring BPM initiatives within a project or organizational context.
- Elicitation and Collaboration – Gathering process insights from stakeholders across departments.
- Requirements Life Cycle Management – Managing evolving process requirements and traceability.
- Requirements Analysis and Design Definition – Modeling and optimizing business processes to define effective solutions.
- Solution Evaluation – Measuring how well a process or solution delivers intended outcomes.
🚀 Why This Matters for Business Analysts and BPM Professionals
Whether you’re a Business Analyst, BPM Specialist, or Process Consultant, this finding underscores the need to:
- Master process modeling and improvement techniques
- Understand how analysis drives operational efficiency
- Collaborate effectively across departments to redesign processes
- Align business strategy with measurable process outcomes
In today’s fast-moving digital landscape, process-centric analysis is not optional — it’s foundational.
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